January 7, 2010
Once upon a time, I worked for a developer who created sporting communities in any number of fabulous locales. One such community was Snake River Sporting Club in Jackson Hole, Wyoming, some of the most stunning beautiful land this Northeastern girl had ever laid her eyes upon. My colleagues and I had the wonderful opportunity to create the ads, brochures, websites, sales collateral and guest invitations for these properties.
So, to commemorate the record low temperatures here in Charleston, I thought I’d share this: an invitation to The Snow Spectacular, a members-only weekend of snow-centered celebration. My Art Director on this one, Keith Johnson, and I had a blast brainstorming ideas for this. Keith came up with a vintage feeling illustration of a skier (playing off some fantastic vintage vacation ads I found) and complemented it with an elegant snowflake design. Top it off with fantastic, textured paper and well, who wouldn’t want to go out and play in the Jackson Hole snow?